Updated: March, 2022

PRIVACY STATEMENT

SmartSweets Inc. (“SmartSweets”, “we”, or “us”) respects your privacy and is committed to protecting the personal information you may provide to us while using or accessing our services, using our website, or by otherwise voluntarily interacting with us.

The purpose of this privacy statement is to inform you about our privacy practices, including how we collect, use and disclose information. This privacy statement relates to all of our activities, unless we have provided you with a separate privacy statement for a particular product, service or activity (the “Policy”).   This Policy constitutes part of our website Terms and Conditions. 

Please review the Policy carefully.  By submitting your personal information to us, by using our websites, or by voluntarily interacting with us, you consent to our collecting, using and disclosing your personal information as set out in this Policy, as revised from time to time.

Your continued use of our website following the posting of any new version of this Policy shall constitute your acceptance of such new version.

 

WHAT IS IN THIS PRIVACY POLICY?

• Meaning of Personal Information
• Your Consent to Collection, Use and Disclosure
• Personal Information We Collect
• How We Collect Personal Information
• What Non-Personal Information We Collect
• How We Use Your Personal Information
• How We Share Your Personal Information
• Choices Regarding Your Personal Information
• Retention of Personal Information
• Information Security
• Updating Your Personal Information
• International Transfer and Storage of Information
• Third Party Websites and Services
• Children’s Information
• Public Forums
• Newsletters
• California Privacy Rights and Disclosures
• Privacy Statement Updates
• Contact Us

 

MEANING OF PERSONAL INFORMATION

"Personal information" means information relating to an identified or identifiable individual or household.  This information may include, but is not limited to, your name, date of birth, mailing address, e-mail address and telephone number.

Personal information does not include information that has been anonymized or aggregated in such a way that there is no possibility it can be used to identify an individual, whether on its own or in combination with other information.

 

YOUR CONSENT TO COLLECTION, USE, AND DISCLOSURE

We collect, use and disclose your personal information with your consent or as permitted or required by law.  How we obtain your consent (i.e. the form we use) will depend on the circumstances, as well as the sensitivity of the information collected.  Subject to applicable laws, your consent may be express or implied, depending on the circumstances and the sensitivity of the personal information in question.  If you use our website or choose to provide personal information to us, we assume that you consent to the collection, use and disclosure of your personal information as outlined in this Policy.

Where we want to use your personal information for a purpose not previously identified to you at the time of collection, we will, to the extent required by applicable law, either notify you or seek your consent prior to our use of such information for this new purpose.

To the extent our collection, use or disclosure of your personal information is solely based on your consent, you may withdraw your consent to our collection, use or disclosure of your personal information at any time by contacting us using the contact information in the “Contact Us” section below.  In some cases, withdrawal of your consent may mean that we will no longer be able to provide certain products or services to you.

If you provide personal information about another individual to us, it is your responsibility to obtain the consent of that individual to enable us to collect, use and disclose his or her information as described in this Policy.

 

PERSONAL INFORMATION - WHAT WE COLLECT FROM YOU

We do not collect any personal information from you unless you provide it to us in one of the ways discussed in this Policy. The personal information we collect generally includes one or more of the following categories: identifiers, contact information, demographic information (such as gender and age), payment card information associated with you, commercial information, Internet or other electronic network activity or device information, geolocation data, audio, electronic, visual or similar information, and inferences drawn from the above.

HOW WE COLLECT PERSONAL INFORMATION

For individuals who visit our website(s) located at www.smartsweets.com (collectively, “our websites”), we may collect information from you or from your activities on the websites, such as the following:

• When you sign up for the newsletter, we collect your email address;
• When you register, create, and populate your account, we may collect your name, month and day of birth, email address, password, contact and billing information, and we may thereafter personalize your experience on our websites when you are logged in to your account.
• When you place an order on our online store or access your account through our website, we collect information necessary to process your order, including your name, contact information, billing address, shipping address and items ordered. We do not collect payment card information.  If you make an online payment using a payment card, such as a credit card or debit card, you are connected directly to our online payment processing service providers and your payment card information is collected and processed by that service providers. For more information about our third party services providers, see “Third Party Websites and Services” below.
• When you apply for a job, we may collect your email address, your name, surname, resume and any other information you may provide us.
• When you apply to be an influencer, we may collect your email address, your name, your mailing address, your date of birth, and your social media profiles.
• Like most websites and other Internet services, we may collect certain technical and device information about your use of our website. Such information may include your Internet protocol address (“IP address”), information about your device (e.g. model or operating system), browser and operating system, and the date and time of your visit.  We may also collect or infer your geographic location based on your IP address.
• We may also use “cookies” and similar technologies, or we may enlist third party services which use cookies and similar technologies to track your preferences and activities on our websites. Cookies are small data files transferred to your computer’s hard-drive by a website, if your browser is enabled to accept cookies.  They keep a record of your preferences, making your subsequent visits to the site more efficient. Cookies may store a variety of information, including the number of times that you access a site, your registration information and the number of times that you view a particular page or other item on the site.  The use of cookies is a common practice adopted by most major sites to better serve their users.  Most internet browsers will allow you to erase cookies from your computer hard drive, block acceptance of cookies, or receive a warning before a cookie is stored. You should refer to your browser instructions or “Help” screen to learn more about how to manage cookies. Please note, however, that if you block cookies, some portions of the website may not function properly. 
• We may use third-party analytics tools to better understand the user base of our websites. These tools may use cookies (see above). We use this information to improve the website and as otherwise set out in this Policy.
• We may also use third-party analytics tools, advertising trackers, and targeted advertising services. These tools may use cookies (see above.). We use this information to improve the website, to understand our consumer base, and as otherwise set out in this Policy.

For individuals who otherwise interact with us, whether in person, by phone or email, through social media or otherwise, including individuals who might be interested in acquiring our products or services, who sign-up to receive newsletters or other communications, who leave online reviews or submit feedback, who request refunds, or who respond to surveys and questionnaires, we may collect information that you provide to us during these interactions. This information may include your name, profile photo, or other information included in your profile, e-mail address and other contact information.  We may also record customer calls to our customer service representatives.

By using our websites, contacting us, or otherwise providing personal information to us, you voluntarily consent to the collection, use and disclosure of such personal information as specified in this Policy.  Without limiting the foregoing, we may on occasion ask you to consent when we collect, use, or disclose your personal information in specific circumstances.  Sometimes your consent will be implied through your conduct with us if the purpose of the collection, use or disclosure is obvious and you voluntarily provide the information.

 

WHAT NON-PERSONAL INFORMATION WE COLLECT FROM YOU

General, aggregated, demographic, and non-personal information may be collected by us through our websites, but any such information will not be linked to any of your personal information. This type of anonymous, aggregated profiling and session data may include information that you have provided to us through surveys, polls, etc., and may also include aggregated anonymous information about website usage and the customer base.  In many cases, we will automatically collect certain non-personal information about your use of the website(s), including but not limited to information concerning the type of internet browser or computer operating system you are using, the domain name of your internet service provider, your “click path” through our website, and the website or advertisement that was linked to or from the websites when you visited. To do this, we may use cookies and other technology.  Although this information on its own may not identify you, when combined with other data, some of this information, such as your IP address, may become personal information.

We may disclose aggregated information about you, and information that does not identify any individual, without restriction.

 

HOW WE USE YOUR PERSONAL INFORMATION

Personal information which we collect from you will only be used as described in this Policy. Except as described in this Policy, we will not give any of your personal information to any third party without your express approval.

We may use your personal information for the following purposes:

• to process your orders and provide you with our products, and to support your use of our products and services;
• to contact you relating to our products and respond to requests for products;
• to monitor and improve our products and services, and to develop new products and services;
• to process refunds;
• to create and maintain your account;
• to respond to your requests for customer service;
• to analyze the needs and activities of our users and customers to help us better serve them;
• to conduct research and analysis related to our business and products and our websites’ user base and usage patterns;
• to respond to inquiries and other requests;
• to collect feedback, opinions, and comments about our products, services and websites;
• to administer rewards, surveys, contests, or other promotional activities or events sponsored or managed by us or our business partners;
• to provide you with information that we think may interest you, including in regards to our products and services;
• to display relevant advertising whether on our websites or on third party websites, by engaging in retargeting;
• to protect the rights, property or personal safety of you, us, our users and the public;
• to enforce this Policy or our Terms and Conditions;
• to prevent fraud or potentially illegal activities;
• to investigate legal claims; and
• as required to comply with applicable laws or as authorized by applicable laws.

We may occasionally communicate with you regarding our products and offerings we believe might be of interest to you. You have the option to not receive this information.  We provide an opt-out function within all email communications of this nature, or alternatively we will cease to communicate with you for this purpose if you contact us and tell us not to communicate this information to you. For more information, please see the “Opt Out of Communications” section of the Policy.

Whatever the purpose may be, we will collect and process your personal information to the extent you have provided us with your consent, or alternatively as reasonably necessary to fulfill our contracts with you, perform our legitimate business objectives, as may be permitted or required by applicable law, or otherwise for our compliance purposes.

As explained elsewhere in this Policy, personal information we collect may be processed by our partners in providing services related to our websites or otherwise offering our products and services (such as administration services, technical services relating to the maintenance, servicing, and upgrading of software, hosting services, customer service, data migration services, and analytical services, among others).

 

HOW WE SHARE YOUR PERSONAL INFORMATION

We rely on third party services providers to perform a variety of services on our behalf, such as e-commerce providers, payment card processers, telephone and technical support providers, hosting, data storage and processing service providers, marketing and advertising providers and customers, and research and analytics providers.

In some circumstances, we may permit our service providers to retain aggregated, anonymized or statistical information that does not identify you.  We do not authorize the service providers to disclose your personal information to unauthorized parties or to use your personal information for their direct marketing purposes. A more detailed list of third party service providers is outlined below under “Third Party Websites and Services”.

Reviews submitted on the website are intended for public display and are therefore viewable by members of the public, including your first name and last initial, as well as photo content you supply as part of your account or review. That review and any personal information associated with the review may be shared with our syndication partners, and the review may be displayed on other social media or third-party marketplaces.

Additionally, we may use and disclose your information to various lawful recipients, such as when we believe such use or disclosure is permitted, necessary or appropriate: (a) under applicable law, including laws outside your country of residence; (b) to comply with legal process; (c) to respond to requests from public and government authorities, including public and government authorities outside your country of residence; (d) to enforce the terms of the agreements for our products and services; (e) to protect our operations or those of any of our affiliates or subsidiaries; (f) to protect our rights, privacy, safety or property, and/or those of our affiliates, you or others; and (g) to allow us to pursue available remedies or limit the damages that we may sustain. 

In addition, we may transfer your personal information and other information to a third party successor in the event of any reorganization, merger, sale, joint venture, assignment, transfer or other disposition of all or any portion of our business, brands, affiliates, subsidiaries or other assets.

If we otherwise intend to disclose your personal information to a third party in a manner not described in this Policy, we will identify that third party and the purpose for the disclosure, and, if legally required, we will obtain your consent.

 

CHOICES REGARDING YOUR PERSONAL INFORMATION

Opting-Out of Communications.  If you no longer want to receive marketing-related emails from us, you may opt-out of receiving marketing-related emails by clicking the “unsubscribe” link at the bottom of any email you receive from us.  You may also opt-out by contacting us directly using the contact information in the “Contact Us” section below.

We will endeavour to respond to your opt-out request promptly, but we ask that you please allow us a reasonable time to process your request.  Please note that if you opt-out from receiving marketing-related emails, we may still need to send you communications about your use of our products, or other matters.

Do-Not-Track: Our website does not respond to your browser’s do-not-track request. If you do not want information collected through the use of cookies, you can manage/deny cookies (and certain technologies) using your browser’s settings menu. You must opt out of third party services directly via the third party. Please see the section below on Third Party Websites and Services for further information.

Advertising: You may opt out or withdraw your consent to behavioral advertising. In some cases, we may be able to process third party opt-out requests directly, however in some cases, you must opt out of third party services directly via the third party. If you wish to take steps to opt-out of tracking by certain online advertisers, you can visit the Digital Advertising Alliance’s opt-out page at http://www.aboutads.info/choices or the Network Advertising Initiative at www.networkadvertising.org/optout_nonppii.asp. You can limit or opt out of our processing for certain behavioral advertising by contacting us.

 

RETENTION OF PERSONAL INFORMATION

We will use, disclose or retain your personal information only for as long as necessary to fulfill the purposes for which that personal information was collected and as permitted or required by law.

 

 UPDATING YOUR PERSONAL INFORMATION

We make reasonable efforts to ensure that your personal information is kept as accurate, complete and up-to-date as reasonably necessary.  We will not routinely update your personal information, unless such a process is necessary, and provided that we have the updated information.  We expect you, from time to time, to supply us with updates to your personal information, when required.

 

INTERNATIONAL TRANSFER AND STORAGE

Your personal information may be stored and processed in any country where we have facilities or in which we engage third party service providers. As a result, your personal information may be transferred to countries outside your country of residence, which may have different data protection rules than in your country.  While such information is outside of your country, it is subject to the laws of the country in which it is located, and may be subject to disclosure to the governments, courts or law enforcement or regulatory agencies of such other country, pursuant to the laws of such country.

 

THIRD PARTY WEBSITES AND SERVICES

This Policy applies only to our websites and products.  It does not extend to any websites, products, social media platforms or services provided by third parties. 

As outlined above, we rely on third party services providers to perform a variety of services on our behalf in connection with our websites, services and products, such as e-commerce providers, payment card processers, telephone and technical support providers, hosting, data storage and processing service providers, and research and analytics providers.

There may be times where a third party may ask to collect your personal information themselves. These third parties can include advertisers and third party service providers and payment processors. When you provide your personal information to such third parties, they will use your personal information in accordance with their own privacy policies and not this Policy. Therefore, you should read their privacy policies carefully before providing them with your personal information. We are not responsible for the privacy practices of such third parties, and we encourage you to review all third party privacy policies prior to using third party websites or products or services. The third party service providers we use, includes but is not limited to, the following:

• We may use BugHerd to track bugs. For more information, please visit the BugHerd privacy policy at: https://bugherd.com/privacy.
• We may use Bazaarvoice to syndicate online reviews posted about our products. If you leave a review on our website, that review and personal information associated may be shared and displayed publicly on other third party websites. For more information, please visit the Bazaarvoice privacy policy at: https://www.bazaarvoice.com/legal/privacy-policy/
• Facebook. By clicking on the Facebook button on our websites, you will be automatically transported to the official Facebook Page for SmartSweets. Please visit Facebook’s privacy policy at: https://www.facebook.com/about/privacy/update. We may also advertise to you on the Facebook platform.
• Social Login by OxiApps. We use this to facilitate single sign-on for our online store users with their social media accounts. When you use social login, we may disclose information related to your device, the websites you visit, the advertisements you view, and information regarding your activities on our website. For more information, please visit https://social-login.oxiapps.com/privacy
• Facebook Pixel. We use the Facebook Pixel to analyze user activity on our websites for remarketing and behavioral targeting. The Facebook Pixel is triggered when you perform certain activities on the Website, and aids us in displaying Facebook ads to Facebooks users who have visited our Website, or Facebook users who share certain characteristics with visitors to our Website. Facebook and other third parties may use cookies, web beacons, and other storage technologies to collect information from the Website and from other Internet websites, and use that information for the purposes of targeting ads and providing measurement services. Facebook may track your activity over time and across websites. For more information about the data Facebook collects, please visit Facebook’s data policy. For specific information about Facebook Pixel, please visit https://www.facebook.com/business/help/742478679120153?id=1205376682832142. If you are logged into Facebook, you can opt out of the collection and use of your information for targeted advertising by visiting https://www.facebook.com/settings?tab=ads.

You can also visit http://optout.aboutads.info/?c=2&lang=EN for more information about ad targeting and exercising your choice to opt out of the collection of information for ad targeting.

• Google AdWords Conversion. We use Google Adwords Conversion to track users’ behavior after they interact with our ads. When a user clicks on our ads, a temporary cookie is placed on their computer. When users complete an action we define, such as purchasing a product, Google’s system recognizes the cookie through a conversion tracking tag, or code snippet, that we placed on the Website, and Google records a conversion. For more information, please visit Google’s privacy policy at: https://policies.google.com/privacy?hl=en-US.
• Google Tag Manager. We use Google Tag Manager to deploy marketing tags. Google Tag Manager may collect information related to tag firing, as well as online identifiers, such as cookie identifiers and IP addresses. For more information, please visit Google’s privacy policy at: https://policies.google.com/privacy?hl=en-US.
• Instagram. By clicking on the Instagram button on our websites, you will be automatically transported to the official Instagram Page for SmartSweets, https://www.instagram.com/smartsweets/.
• Jotform: Jotform is an online form builder. We use Jotform to create and issue online forms and surveys to our customers or other interested persons. For more information, please visit https://www.jotform.com/privacy/
• Klaviyo. Klaviyo is a marketing automation platform service provider. We use Klaviyo to collect email addresses through our websites and manage marketing communications. For more information please visit https://www.klaviyo.com/privacy/policy .
• Pinterest Conversion Tracker. We use the Pinterest Conversion Tracker to analyze user activity on our websites for remarketing and behavioural targeting. This is triggered when the user performs certain activities on the website and aids us in displaying ads to Pinterest users who have visited our website or share certain characteristics with visitors to our websites. This may involve the use of cookies, web beacons, and other storage technologies to collect information from our website and from other Internet websites, and use that information for the purposes of targeting ads and providing measurement services. This may track your activity over time and across websites. For more information about the data Pinterest collects please visit https://policy.pinterest.com/en/privacy-policy.
• Recharge is a subscription payments platform to manage subscription billings. They may collect your name, email address, telephone number, billing address, shipping address, payment information. For more information, please visit https://rechargepayments.com/privacy-policy.
• Shopify. Shopify is our e-commerce platform. Shopify may collect your name, email address, telephone number, billing address, shipping address, payment information, and information related to your interactions with the Shopify websites, your account, and the Shopify platform (including information related to your device, browser, network connection, IP address, and how you navigate the Shopify websites and platform). For more information, please visit the Shopify privacy policy at: https://www.shopify.com/legal/privacy/customers.
• Storepoint provides store locator and geolocation functions, in reliance on Google Maps. This is integrated with our websites and accordingly Storepoint and/or Google Maps may receive personal information in connection with the use of the website, including search terms, IP address, and geolocation information. For more information, please visit https://storepoint.co/privacy.
• TikTok Pixel. We use the TikTok Pixel to analyze user activity on our websites for remarketing and behavioral targeting. The TikTok is triggered when you perform certain activities on the Website, and aids us in displaying TikTok ads to TikTok users who have visited our Website, or TikTok users who share certain characteristics with visitors to our Website. TikTok and other third parties may use cookies, web beacons, and other storage technologies to collect information from the Website and from other Internet websites, and use that information for the purposes of targeting ads and providing measurement services. TikTok may track your activity over time and across websites. For more information about the data TikTok collects, please visit TikTok’s privacy data policy located at https://ads.tiktok.com/i18n/official/policy/privacy . For specific information about TikTok Pixel, please visit https://ads.tiktok.com/help/article?aid=9663
• Third Party Payment Processors. As outlined above, information you provide on the website(s) may be shared with and stored by our payment processors; Paypal, Stripe, and ShopPay. The information is subject to their respective privacy policies. For more information on the privacy policies of our third party payment processors, please visit https://www.paypal.com/us/webapps/mpp/ua/privacy-full and https://www.shopify.com/legal/privacy/app-users and https://stripe.com/en-gb-ca/privacy.
• Yotpo. We use Yotpo to allow you to leave reviews on the Website. They may collect your name, email address, telephone number, IP address, age, sex, occupation, income, location, interests, information related to Web beacons (such as the URL of the page from which the Web beacon comes and the time at which the Web beacon was viewed) and any other information you voluntarily provide (such as comments, reviews, ratings, photos, questions, or videos). For more information, please visit https://www.yotpo.com/privacy-policy .

If you would like more information about our service providers, please contact us using the contact information in the “Contact Us” section below.

 

CHILDREN’S INFORMATION

Our website is not intended for children under the age of 16 and we do not knowingly collect personal information from children under that age. Children under the age of 16 should not use our website(s) and should not supply us with any personal information. If we learn we have collected or received personal information from a child under 16 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 16, please contact us using the information “Contact Us” section below.

 

NEWSLETTERS

As part of your purchase of our products or other interactions with us, we may send you email regarding our website and/or other products we believe may be of interest to you. In addition, we may contact you using other personal information that you have provided to us (such as a physical mailing address) or contact information that you have made publicly available (such as through a social networking service).  We provide an opt-out function within all email communications of this nature, or alternatively we will cease to communicate with you for this purpose if you contact us and tell us not to communicate this information to you.

 

CALIFORNIA PRIVACY RIGHTS AND DISCLOSURES

Under the California Consumer Privacy Act (“CCPA”) and other California laws, California residents may have the following rights in addition to those set forth in the Rights & Choices section above, subject to your submission of an appropriately verified request where required by applicable law (see below for verification requirements). To exercise these rights, please email us at privacy@smartsweets.com:

 

• Right to Know: You may request any of following, for the 12 month period preceding your request: (1) the categories of personal information we have collected about you, or that we have sold, or disclosed for a commercial purpose; (2) the categories of sources from which your personal information was collected; (3) the business or commercial purpose for which we collected or sold your personal information; (4) the categories of third parties to whom we have sold your personal information, or disclosed it for a business purpose; and (5) the specific pieces of personal information we have collected about you.

 

• Right to Delete: You have the right to delete certain personal information that we hold about you, subject to exceptions under applicable law.

 

• Right to Non-Discrimination: You have the right to not to receive discriminatory treatment as a result of your exercise of rights conferred by the CCPA.

 

• Direct Marketing: You may request a list of personal information we have disclosed about you to third parties for direct marketing purposes during the preceding calendar year.

 

• Opt-Out of Sale: We may engaged in the “sale” of data (as defined by the CCPA.  You may direct us to stop selling your data to third parties by completing our “do not sell form” here.

 

• Minors: To the extent we have actual knowledge that we collect or maintain personal information of a minor under age 16, those minors between the age of 13 and 16 must opt in to any sales of personal information (as defined under CCPA), and minors under the age of 13 must have a parent consent to sales of personal information (as defined under CCPA); all minors have the right to opt-out later at any time. 

 

• Minors’ Online Posts: Individuals under the age of 18 in California can delete or remove posts by sending an email to privacy@smartsweets.com. We will work to delete your information, but we cannot guarantee comprehensive removal of that content or information beyond our website.

 

Verification of Requests

If you submit a data rights request to us, we may take steps to verify your identity in order to ensure that the individual making the request is authorized to make that request, to reduce fraud, and to ensure the security of your Personal Data.  We may require that you provide the email address we have on file for you (and verify that you can access that email account) as well as an address, phone number, or other data we have on file, in order to verify your identity. If an agent is submitting the request on your behalf, we reserve the right to validate the agent’s authority to act on your behalf. 

 

Categories of Personal Data Disclosed for Business Purposes

For purposes of the CCPA, we may disclose to service providers for “business purposes” the following categories of personal information: identity data, contact data, location data, device/network data, commercial data, inference data, and user content.  

 

Categories of Personal Data - Disclosures

To view the categories of personal information we have collected, the context in which it is collected, the category of sources, the business and commercial purposes for which we use the information, and the categories of recipients with whom we have shared the information in the last 12 months, please see the “CCPA Table” below. 

 

PRIVACY STATEMENT UPDATES

This Policy is current as of the “updated” date which appears at the top of this page.  We may modify this privacy statement from time to time.  When changes are made to this privacy statement they will become immediately effective when published in a revised privacy statement posted on our website unless otherwise noted.  We may also communicate the changes through our services or by other means.  By submitting your personal information to us, by accessing or using any of the products or services we offer, by using our website, or by voluntarily interacting with us after we publish or communicate a notice about the changes to this privacy statement, you consent to our collecting, using and disclosing your personal information as set out in the revised privacy statement.

 

CONTACT US

All comments, questions, concerns or complaints regarding your personal information or our privacy practices should be sent to our Privacy Officer as follows:

 

Address:	Attention: Privacy Officer SmartSweets Inc. #200 - 75 West Broadway Vancouver BC Canada V5Y 1P1
By e-mail:	Privacy@SmartSweets.com

 

CCPA Table – Right to Know

Category of Data	Context	Category of Sources	Business Purposes	Commercial Purposes	Category of Recipients
User Content	·        When you access or use our website ·        When you enter a contest or other promotion ·        If you provide feedback or complete surveys ·        When you contact us	From you; service providers; agents and partners; social media companies	Service provision and contractual obligations; internal processing and service improvement; security and incident detection; compliance, personalization; other business purposes	Personalization; marketing communications; targeted advertising	Service providers; social media platforms; agents; successors; lawful recipients
Location Data	·        When you access or use our website	From you; Service Providers	Service provision and contractual obligations; service improvement; security and incident detection; compliance,  personalization; business purposes	Personalization & profiles; marketing communications; targeted advertising	Service providers; agents;  successors; lawful recipients
Inference Data	·        When you make a purchase or other transaction through our service ·        When you access or use our website ·        Cookies and other tracking technologies ·        Feedback and surveys	From you; automatic collection; service providers; agents and partners; advertisers; social media companies; data we create/infer	Service provision and contractual obligations; internal processing and service improvement; security and incident detection; compliance,  personalization; business purposes	Marketing communications; targeted advertising	Service providers; agents; successors; lawful recipients
Identity Data	·        When you make a purchase or other transaction ·          ·        When you access or use our website ·        Cookies and other tracking technologies ·        Feedback and surveys ·        When you enter a contest or promotion ·        When you contact us or submit information to us	From you; Automatic collection; Service providers; Agents and partners; advertisers; social media companies; data we create/infer	Service provision and contractual obligations; service improvement; security and incident detection; compliance,  personalization; business purposes	Personalization & consumer profiles; marketing communications; targeted advertising	Service providers; agents; successors; lawful recipients
Financial Data	When you make a purchase	From you; service providers	Service provision and contractual obligations; security and incident detection; compliance,  business purposes	Personalization & consumer profiles; targeted advertising	Service providers; agents; successors; lawful recipients
Device/ Network Data	·        When you make a purchase or transaction ·        When you access or use our website ·        Cookies and other tracking technologies	From you; automatic collection; service providers; agents and partners; advertisers; social media companies; data we create/infer	Service provision and contractual obligations; internal processing and service improvement; security and incident detection; compliance,  personalization; Other Business Purposes	Personalization & consumer profiles; marketing communications; targeted advertising	Service providers; agents; successors; lawful recipients
Contact Data	·        When you make a purchase or other transaction ·        When you access or use our Website ·        Cookies and other tracking technologies ·        Feedback and surveys ·        When you enter a contest or other promotion ·        When you contact us or submit information to us	From you; automatic collection; service providers; agents and partners; advertisers; social media companies; data we create/infer	Service provision and contractual obligations; service improvement; security and incident detection; compliance, public interest; personalization; business purposes	Personalization & consumer profiles; marketing communications; targeted advertising	Service providers; agents; successors; lawful recipients
Commercial Data	·        When you make a purchase or other transaction with us	From you; automatic collection; service providers; agents and partners; data we create/infer	Service provision and contractual obligations; service improvement; security and incident detection; compliance,  personalization; business purposes	Personalization & consumer profiles; marketing communications; targeted advertising	Service providers; agents; successors; lawful recipients
Audio Data	·        When you call our customer service line	From you; automatic collection; service providers	Service provision and contractual obligations; service improvement; security and incident detection; compliance,  business purposes	none	Service providers; successors; lawful recipients