🍭 Potential shipping delays 🍭 Candyland is working safely and efficiently to get your #KickSugar sweetness! 📦 

Are SmartSweets Keto friendly?

While we don’t innovate for any specific diet, we know & love that Keto folks are part of our tribe and have been extremely mindful of feedback from the keto community. 

We are proudly 79-92% less sugar than traditional candy, and use different combinations of prebiotic fibers with gut health benefits and carefully select low GI ingredients such as Allulose. 

We keep net carbs as low as humanly possible while remaining steadfast in our commitment to keep our candy free of sugar alcohols (sugar alcohols are often used to reduce carbs, but it’s a trade off our bodies won’t thank us for).

 We also will always proudly be one serving for the WHOLE bag! Often a serving is a teeny portion of what is inside so the label “looks” good. We promise no games, and no mental math, and that means the portion size is the bag. We also know quality of ingredients is increasingly becoming a priority for many of our tribe vs. low net carbs at any cost!

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Why is it so important to you that SmartSweets is free from sugar alcohols?

Sugar alcohols are often used in the food industry (but not by us) to push down the  net carb count. We think that this comes at waayy too high a cost to our bodies. We want SmartSweets to be friendly to our tummies so we will always be sugar alcohol free.

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Why have you developed your own testing method?

We discovered that standard nutritional tests actually leave out a sugar molecule. We want you guys to know about this so our nutritional stats include all the required testing PLUS an extra sugar molecule others don’t capture.

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How do you calculate net carbs?

Take the total carb count and subtract the amount of fiber and the amount of Allulose and you will be left with net carbs. Each pouch calls out the amount of Allulose so you will have all the info you need to make this calculation. 

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What is Carnauba Wax? 

Great question! Carnauba Wax is a natural renewable resource used as a coating for our gummy bears. It is grown in Brazil and is harvested from the leaves of the Carnauba palm. The wax is harvested using traditional procedures that doesn't damage the trees. Fun fact: the use of carnauba wax creates an economic incentive to keep the trees standing.

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Once opened, how long do SmartSweets last? 

We proudly have no preservatives or additives in SmartSweets. Because our products are made with natural ingredients with no preservatives or additives, once opened SmartSweets will begin to harden if left exposed to air. When sealed, SmartSweets are shelf-stable for 1 year.

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Are SmartSweets plant-based?

Our Fruity and Sour Gummy Bears both contain gelatin. For our plant-based products, we decided to kick gelatin too! Creating the first ever 100% plant based #KickSugar candy- Sweet Fish, Sour Blast Buddies & Peach Rings! 🌱

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Are SmartSweets kosher?

Our Fruity and Sour Gummy Bears both contain pork based gelatin, and our Sweet Fish, Sour Blast Buddies &Peach Rings are gelatin free (pork free) but not kosher.

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Are your recipes now free from carrageenan?

You bet. We learnt that this was important to our tribe so removed the carrageen from our new formulation.
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Will you stick with your new recipes or continue to change?

Innovation is in our DNA! We are committed to using cutting edge ingredients in our recipes and will continue to evolve with new candies and tweaks to existing formulations over time.
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Who regulates your products?

SmartSweets products are regulated by the FDA in the US and Health Canada and CFIA in Canada. These agencies regulate the classification and labeling of ingredients, among many other things.
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Has the portion size changed? 

Heck no! There’s no way we are messing with portion size! Portion size is often used artfully in the food industry so that the labels are as appealing as possible. Ever noticed that the packages get suspiciously smaller over time? Or that a serving is a teeny portion of what is inside?  All so the label “looks” good. Well, that’s not happening on our watch. No games, no guilt and no mental math. The portion size is the pouch - period. One bag, one

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How are you innovating your recipes?

We want to disrupt the candy aisle and offer a radically better alternative to traditional candy. We also want to remove the sugar in a category comprised of 97% sugar! When you have goals this big and bold, it requires a lot of innovation. Innovation requires testing, experimenting and lots of iterations - we just don’t stop! It’s in our DNA! Because of this flurry of innovation, we have new products launching and some different formulations of the same recipe on shelf at the same time. We expect that by the summer the new recipe will be on shelf at the majority of retailers.
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Why do you have a variety of recipes for your candy?

As a result of a flurry of innovation we currently have a few different formulations on shelf. Production of our new recipe is ramping up and we are working to get the latest product on shelves as quickly as possible. We are constantly innovating to determine the best combination of ingredients to create a delicious, low sugar candy that is also tolerable on our tummies! We are also watching the latest ingredient developments so we can seize on opportunities to apply the latest advances in food science to our recipes. For example, in some of our U.S recipes we are using Allulose, a zero GI sweetener found in nature in raisins and figs, we are also evolving our recipes to reflect the latest thinking with respect to different types of fiber and, of course, YOUR feedback on texture and tolerability.
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How do your recipes differ?

There are a few subtle differences between our recipes that primarily relate to the type of fiber we use, or whether or not the recipe contains a new type of non-artificial sweetener, Allulose, but overall our recipes have far more things in common than set them apart. All of them are a radically better alternative to traditional candy and adhere to our pinky promise.
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How do I know which recipe I am buying or eating?

Ingredients are clearly labelled on all SmartSweets pouches and you can drop us a line if you have any specific questions at hello@smartsweets.com. Of course, all of our candy aligns with our pinky promise so you have peace of mind that you are eating a radically better alternative to traditional candy.
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Why do nutritional stats differ on the same candy?

We’ve evolved our recipe to use a different combination of fibers and this has impacted the nutritional stats. For a short period there will be a few different iterations of our innovation on shelf but we expect to have moved over fully to our new recipe by the summer. All SmartSweets - regardless of the recipe - fall below 3 grams of sugar and deliver a healthy amount of fiber making SmartSweets a radically better alternative to traditional candy - not to mention one bag is the whole serving!
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Why is offering plant based options so important to you?

The simple answer is that we know this is important to our tribe and we want to extend the benefits of a radically better alternative to traditional candy to those following plant based diets, who until now have been extremely limited in the candy they can enjoy.
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Do I need to be careful about how many pouches I consume because of the high amounts of fiber?

Unlike traditional candy where fiber is nowhere to be seen, our plant based SmartSweets represent approximately 85 - 89% of daily recommended fiber intake and our gummy bears around 39%. Fiber offers so many benefits but for some of us our digestive systems are particularly sensitive to consuming high quantities of fiber at one sitting. There can be too much of a good thing when it comes to fiber! Word to the wise -- If you are looking to increase your fiber — go slow! it’s advised to do so gradually over the course of a few weeks to allow your system to adjust without side effects.
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Can I purchase the Canadian recipe anywhere in the U.S?

Not yet…. But stay tuned for an exclusive offering with a major retailer!
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